How I experienced the CFW 2014 fashion shows in Kingston


The Caribbean Fashion Week 2014 in Kingston, Jamaica was the first international Fashion Week I’ve been to and therefore it’s definitely going in my Fashion History Book. It was a pleasure and honor to be there as one of the media to capture this event from the frontline for Dy Muñeca the Caribbean Fashion Spot. Like I told you before in this post about CFW, I was there as a part of the Caribbean Fashion Spot. That’s why I talk about “we” in my Jamaica posts. My biggest role at the Caribbean Fashion Week shows was that of photographer. In this post I will share my experience of being photographer, visitor and fashionista at the same time.

After we visited the Press conference on Friday the 13th (ooh I know right), it was the weekend of the fashion shows itself. Two days of runway shows and entertainment, a showcase from the participating designers and sponsors. And an open bar. Once we got out of the taxi that dropped us right in front of the venue, I  could feel the Caribbean Fashion vibe. From that moment on I started clicking the camera like crazy.

The first picture I took after arriving at the venue:


The Caribbean Fashion Week was also sponsored by Audi. Had to take a picture of these great cars:

Audi collage


The showcase was a nice way to present the designers and sponsors of the CFW 2014. Here is a selection of my favorite presentations at this showcase. Capturing my personal fashion favorites that as a fashionista I would like to have, and taking pictures of other things worth photographing.

Favorites of the fashion showcase from the participating designers.

DSC_0115 Tobago collage DSC_0154Ochun collage

A Joris Hendrik design:

DSC_0123 DSC_0124

Posing in front of the Wall of Fame of sponsor Jamaica National (JN):

Pose at CFW

Having a look at the sponsor boots.

Make up session at the booth of sponsor JN. I really like the way she was putting on the make up and the model was so patient. The fashionista in me wanted to capture this gorgeous look and the photographer needed to get some close ups:

Make up collage

It is possible to shop all the looks from the runway online at DHL is the official company for delivery. For promotion they were handing out DHL note books with a pen, as you can see on the table. As a visitor I wanted to have one and I was lucky enough to get us some:


In between looking at all the designers and sponsor boots I went to the runway area, where the fashion shows would start soon. The first guests had already taken their seats.

Runway area with the first guests, behind them is the open bar sponsored by JN:


Visiting the Courtleigh Hotel & Suites booth, where the blue cocktail immediately caught my attention. These lovely hosts provided me with a sample of their signature cocktail. It was good:

Courtleigh collage

With my cocktail in my hand I went back to my seat in the Media section. A look at the runway:


About 9 pm it was showtime:. The first show was from Tosha Groves from USA with the label Roots Rock Re Belle:


During the fashion shows I was taking pictures non stop to make sure I didn’t miss any important moment. It was pretty challenging trying to take the best pictures while wanting to enjoy the show at the same time. But hey, this was a business trip mixed with pleasure, so the pictures gotta come first. I took over more than 2000 photos in these two days of fashion shows. The cramping at some times was worth it, because the pictures came out great and are a perfect reminder of our first Caribbean Fashion Week.

For a list of the designers at CFW 2014 click here. Missing from this list is designer Joris Hendrik from Belize.

Because I would like to show you my favourite looks, designers and models from the fashion shows, I will do a special post about that. Stay tuned!


fashion diva mini logo

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