Interesting doc: Secrets of the Superbrands – Fashion

We all have a thing for brands. To some people brands mean more than to others. But where does this fascination comes from? In this documentary we see how Alex Riley, who thinks he’s immune to brands, finds out with the help of marketeers, brain scientists and exclusive access to the world of the superbrands why we buy them, trust them and even idolize them. Continue reading “Interesting doc: Secrets of the Superbrands – Fashion”

Fashion is not frivolous! Alexa Chung on a quest

Alexa Chung fashion quest

When it comes to the fashion industry the general public does not take it seriously enough. This quote from Alexa Chung is exactly how I feel. She is right when she says that people are dismissive of fashion in general and think of it as frivolous. That’s what I experience sometimes when listening to people or see their reactions when this subject comes up. The lack of knowledge on this subject or even disinterest, which might lead back to the influence of parents and teachers, may have something to do with this way of thinking. Model and tv personality Alexa Chung teamed up with British Vogue for a documentary in an attempt to change the negative stereotypes of fashion. Continue reading “Fashion is not frivolous! Alexa Chung on a quest”

Documentary – In Vogue: The Editor’s Eye

In Vogue documentary front

What does a fashion editor do exactly?? Hmm..when you ask that question to an actual editor, the answer is not quite as simple as you would think. Last week, I found a video about the world’s most famous fashion magazine, also known as the fashion Bible, Vogue, in which we can take a look at this fashion magazine through the editor’s eye. A very fascinating film if you are into fashion magazines and are (or thinking about becoming) an editor yourself. Have a look at the monthly art piece of Anna Wintour. Enjoy! Continue reading “Documentary – In Vogue: The Editor’s Eye”

Throwback Thursday: A closer look at Vogue USA

Vogue is known as the fashion bible for all the fashionistas in the world. The most wanted and talked about one is the Vogue USA of which miss Anna Wintour is in charge. In 1988 Anna took over the role of editor in chief at Vogue in the USA after having that role for the UK version of the magazine. Anna has since then took Vogue to a whole ‘nother level … Continue reading Throwback Thursday: A closer look at Vogue USA

One year anniversary of Rana Plaza disaster

Exactly one year ago today the Rana Plaza building in Bangladesh collapsed taking 1.138 lives, and 140 are still unaccounted for. After this disaster we’ve learned that there were certain western brands that had their clothing manufactured there. One of them who was completely honest about that was Primark. Today I would like to take the time to honor the memory of the people who lost their lives and send my best to all the survivors and families of the dead workers.

Here’s a look at what happened one year ago:

Continue reading “One year anniversary of Rana Plaza disaster”