Interesting doc: Secrets of the Superbrands – Fashion

We all have a thing for brands. To some people brands mean more than to others. But where does this fascination comes from? In this documentary we see how Alex Riley, who thinks he’s immune to brands, finds out with the help of marketeers, brain scientists and exclusive access to the world of the superbrands why we buy them, trust them and even idolize them. Continue reading “Interesting doc: Secrets of the Superbrands – Fashion”

8 Fashion items that changed the world

While we’re on the subject of change this Monday, I thought we could look at this subject from a fashion point of view also. And it just so happened that I stumbled upon this nice video on YouTube about fashion items that changed the world. There is no argue with that, all these items changed the world and every fashionista has at least 3 or more of these fashion items in their closet. Myself included! Have a look at the fashion items we nowadays can’t live without.

Continue reading “8 Fashion items that changed the world”